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Twitter search design, 23 hidden advanced searches
Everyone is a product manager
An average of 6,000 tweets per second are sent to twitter, with an average of 500 million tweets per day! Do you know that you can search for each of these so many tweets? Summary: An average of 6,000 tweets per second are sent to twitter, with an average of 500 million tweets per day! Do you know that you can search for each of these so many tweets? Twitter has a lot of great but little-known advanced search tips that can help you find what you want. This article is published by everyone, the product manager community columnist @Snow (WeChat public number: user experience report).
Recently, in the search box of the design company's products, the search mode of some products was investigated. Find an article about the Twitter search on Medium, I feel very good, now translate it and share it with everyone.
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An average of 6,000 tweets per second are sent to twitter, with an average of 500 million tweets per day! Do you know that you can search for each of these so many tweets? Twitter has a lot of great but little-known advanced search tips that can help you find what you want.
Looking for your next customer? Advanced search can help.
Want to measure the happiness of your current customers? Advanced search is exactly what you need.
Advanced search is a gold mine for marketers and small business owners. In this article, I will share some of Twitter's advanced search techniques to help you thrive.
Twitter search design, 23 hidden advanced searches
First, how to enter the search!
Toolbar search area for Twitter sites:
Twitter search design, 23 hidden advanced searches
Website search page:
Twitter search design, 23 hidden advanced searches
App search box (Twitter app for iOS or Android)
Twitter search design, 23 hidden advanced searches
These search methods are great for finding and getting into a topic quickly.
If you want to maximize the use of Twitter's search capabilities, advanced search is a very powerful resource. Advanced search is on the Twitter web app - you can access it via twitter.com/search-advanced.
Twitter search design, 23 hidden advanced searches
Alternatively, you can access the advanced search page by clicking the "More Options" button on the normal search results page and selecting "Advanced Search".
When you enter the advanced search page, you'll find plenty of ways to search/group/filter Twitter's massive tweets and user information.
In addition to the advanced search itself, there are ways to further filter the search results. On Twitter's search results page, you can use the menu to filter search results to media type/user home page and more. You can also use the following Search Operators for advanced search.
Twitter search design, 23 hidden advanced searches
Now let's see how to combine these advanced search methods. Here are 23 advanced search methods for marketing and sales:
1. Save search criteria
Twitter allows 25 search terms to be saved per account. Click the "More Options" button above the search results page and click "Save this search" from the drop down box.
Save this search so you can keep track of who has shared content or keywords related to your brand or speech.
Twitter search design, 23 hidden advanced searches
2. Find your interaction with other Twitter accounts
It's hard to remember that all your interactions with another person on Twitter. To help you remember, you can use the "From these accounts" and "To these accounts" filters on Twitter.
Twitter search design, 23 hidden advanced searches
Here is all my interaction with the Buffer Twitter account:
Twitter search design, 23 hidden advanced searches
3. Find the hottest tweets on Twitter about a topic.
This method allows you to customize your own popular rules compared to the popular topic list displayed on Twitter. As Amit Agarwal said in his blog post:
Enter your search term in the Twitter search box and add "min_retweets:number" or "min_faves:[number]" to filter your search results.
For example, to find a tweet about Buffer that has been forwarded more than 30 times, you can type "buffer.com min_retweets:30" in the search box.
Twitter search design, 23 hidden advanced searches
4. Find your own most popular tweet
With the same method, you can find the most popular tweets in your account. Simply enter "from:[your account] min_retweets:30" in the Twitter search box.
For example, type "from:buffer min_retweets:30" to find tweets sent by the buffer account that have been forwarded more than 30 times.
Twitter search design, 23 hidden advanced searches
5. Find inspiration to write a blog post
Twitter is a huge treasure trove of inspiration for blog posts. Searching for tweets in Twitter, advanced search is a great way to see what people are talking about on this topic.
Here's an example of my search for this article in Twitter Advanced Search:
Twitter search design, 23 hidden advanced searches
6. Find excellent blog posts
If you're looking for good text on a topic, Twitter's advanced search is a great way to dig good text.
In the search box, you can fill in the topic you want in the "All of these words" column and fill in "http" in "This Exact phrase".
Here's how I used to focus on blog posts in the content marketing area:
Twitter search design, 23 hidden advanced searches
7. Find content shared by certain accounts
For example, if you want to see how your favorite Twitter users view certain news, search for keywords and their names.
Here's what The Next Web thinks about Twitter moments.
Twitter search design, 23 hidden advanced searches
8. Embed a search result on your website or blog post
Embedding search results on websites or blog posts is a great way to make content live.
You can find more information about the Twitter search timeline here.
Tweets about dogs from:buzzfeed.
9. Filter tweets by location
If you want to see how people in some places comment on your brand, go to the "Place" module in the Advanced Search to search for places you care about.
If you use this feature in conjunction with keywords, this method is very easy to use. For example, "@Buffer buffer.com near:"London,England" within 15mi"
10. Pay attention to the content that mentions your company
It's very effective to follow your brand with Twitter Advanced Search. Advanced Search allows you to follow the names of your Twitter accounts, including those that point to your account URL, and those that mention your brand name.
Here is how we care about all Buffer content:
Twitter search design, 23 hidden advanced searches
11. Filter out competitors' tweets
If you want to filter out tweets that mention your competitors, you can add their username and URL to the "None of these words" advanced search area.
Twitter search design, 23 hidden advanced searches
12. Find news about your company
When you enter the advanced search results page, select "News" in the drop-down options of the "More Options" button and you will see all the tweets containing links to news sites.
Here's my example of what people are talking about after the release of Pablo in the buffer:
Twitter search design, 23 hidden advanced searches
13. Find happy and unhappy customers
Twitter search is a great way to quickly see how happy or dissatisfied your customers are.
This type of search also allows you to see some excellent feedback and ideas. For example, a tweet that customers express disappointment may provoke discussion about how to improve your product or service.
Check the appropriate options in the Advanced Search page to filter the emotional characteristics of the search results page, or, more simply, add a happy or unhappy expression after searching for text, such as "buffer :(" or "buffer :)" .
Twitter search design, 23 hidden advanced searches
14. Pay attention to your emotional response to your competitors
Similar to the 13 articles, Twitter's advanced search also allows you to focus on the emotional response of your competitors.
To see how everyone comments on your competitors, add their company name and URL to the "All of these words" column.
15. Search for tweets from your competitors
With advanced search, you can filter which accounts are issued and which words are included. You can use the "All of these words" and "From these accounts" sections.
Here is the tweet found from the Buffer containing the transparency word.
Twitter search design, 23 hidden advanced searches
You can also search directly in the search box on the toolbar: from:buffer "transparency".
16. See only the results of people you care about
The world of Twitter runs too fast, and it's sometimes easy to miss the news of people you care about.
Fortunately, Twitter search allows you to search only the tweets of the people you care about. This will ensure that you don't miss the tweets of your favorite Twitter users about topics you care about.
In the following example, you can see who in my concern has talked about content marketing.
Twitter search design, 23 hidden advanced searches
17. Find a video about a topic
Video is a great way to bring content to life. If you're searching for videos on a topic, Twitter search is an excellent alternative to YouTube search videos. Use advanced search or simple search, then select "Videos" to filter out search results that contain videos.
Twitter search design, 23 hidden advanced searches
18. Find photos about a topic
Similar to the above search video, select "Photos" on the search results page to filter out photos containing the topic.
19. Just look at the problem
You can find tweets that are questions by checking the "Question?" option in the Advanced Search page. If you often do customer support on Twitter, this method is a very good trick.
Twitter search design, 23 hidden advanced searches
20. Find interesting people to follow
If you want to focus on some people, you can enter keywords and use "Accounts" to filter out users.
Here is the page I used to search for "content marketing" related users:
Twitter search design, 23 hidden advanced searches
21. Find the user by keyword and location
If you want to find someone or a business within a certain area, then the search method for the keyword combination location is very effective.
22. Don't search for words, search for what people might say
Twitter search is a bit different from Google search. Google uses keywords and phrases to search, and on Twitter, more about how people talk and how to search with more colloquial words. Tweets are more colloquial than Google's search terms.
23. Find the person you want to buy
Listening is important in social media. By paying attention to what people are saying, you can find some very good opportunities.
Search for people like "anyone recommend" or "any advice on" to find help and advice in some way.
Always pay attention to the purchase signal on Twitter (for example, dissatisfaction with your competitors or show some of the requirements your product can meet) and apply it to sales.
Advanced Search Overview
The advanced search page looks a bit overwhelming at first glance. Many columns can be filled in and left over.
Below, we provide several ways to help you get started.
Twitter search design, 23 hidden advanced searches
Words
All of these words: Enter two or more words and you will see the tweets containing the two words (not necessarily in the order). You can also search for more than one word in quotation marks, such as "social networking" and "social marketing."
This exact phrase: It is best to search only one word here. This box is especially useful for searching for names or quotations.
Any of these words: This box is suitable for searching for multiple words. For example: If I want to search all relevant content about Buffer, then I can search for "Buffer", "@Buffer", "#Buffer".
None of these words: If there is something you typed in this box in the search results, those results will be removed.
These hashtags: This helps you search for tweets that contain a tag. I am generally used to find the chat situation of #bufferchat.
Written in: This option helps you search for tweets published in a specific language in 50 languages supported by Twitter.
People
From these accounts: Only tweets from these accounts are shown.
To these accounts: Show tweets sent to these accounts.
Mentioning these accounts: Shows tweets mentioning these accounts.
Places
Near this place: You can see tweets from people in a certain area.
Dates
From this date to this date: This is an easy way to search for tweets over a certain period of time.